April 22, 2019
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AWB communications team wins awards for writing, video

AWB storytellers Andrew Lenderman, Brian Temple and Lori Maricle were recognized last week in two different awards competitions for excellence in communications.

Lenderman received a platinum award in the 2019 Hermes Creative Awards contest for print media writing with a Washington Business magazine feature, “The Global Impact of Cascade Designs.” Cascade Designs is a groundbreaking outdoor equipment manufacturer in Seattle that has dramatically improved backcountry safety and health with innovative products and research.

Temple received two gold awards in the 2019 Hermes Creative Awards contest for video editing and events for highlight videos on the 2018 Manufacturing Bus Tour, and the 2018 Policy Summit.

The Hermes Creative Awards is an international contest for creative professionals. Entries are judged by the Association of Marketing and Communication Professionals.

Also last week, the newest addition to the AWB communications team took home an award for work at her previous employer.

Maricle, who joined AWB earlier this month as the marketing and communications project manager, received a Spark Award from the Spokane Regional MarCom Association for the Admitted Student Email Campaign Redesign she helped coordinate for the WSU College of Pharmacy and Pharmaceutical Sciences. This is the fourth year in a row Maricle has received MarCom recognition for excellence in strategic marketing communications.

AWB is always looking for great member stories to tell. Contact Jason Hagey vice president, communications at 360.943.1600 with ideas.

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Celebrating Employers

Kennewick company stars in statewide campaign

By AWB President Kris Johnson

Washington employers are entrepreneurs who build their companies for more than the product they make and the services they provide; they build them to fulfill their values of community, compassion and conscience.

That's the message behind Grow Here, the multi-media employer image ad campaign from the Association of Washington Business.

In its third year, Grow Here's goal is two-fold: to highlight the "why" that motivates Washington companies and share the employee experience within those businesses. And, to remind people that Washington state's competitiveness -- its ability to attract and retain employers -- is critical to an economy that works for all residents.

Read the full guest column in the Tri-Cities Area Journal of Business
Road to Prosperity

Sparking Inspiration for Future Success -- Career Connect Washington Initiative Creates STEM Career Pathways

By Susan Mullaney, president of Kaiser Permanente Washington and Washington STEM board member

Our communities depend on STEM-related fields. Ensuring a consistent pipeline of students interested in pursuing STEM jobs is critical. We believe that early exposure to STEM is impactful for school-aged children. At a time when our state needs more than 94,000 health care professionals over the next three years, we need more students to pursue health care related careers. We need a sustainable plan to inspire and excite young people. And, we must ensure an equitable pathway into these high-demand, high-impact jobs.

Currently, thousands of Washington students are on track to graduate high school unprepared for these jobs and are often unaware STEM jobs even exist. In the next five years, an estimated 225,465 jobs that earn a family-sustaining wage will require credentials that many of our Washingtonian students are not on track to earn...

Nothing is more meaningful than careers born of out of a youthful spark of inspiration. When we engage more students from our diverse communities and share the deep impact of science and medical jobs, we support their future and ensure sustainability within the communities we serve.

Read the full commentary at the Washington STEM website
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